by Cheryl J. Moses | Apr 11, 2020 | Blog
1. Kill the hype. That’s right…trash it! What you wanna do is make sure whatever claims and promises you make are backed up by proof. We’re talking about testimonials, raw data, facts and statistics or reviews. You should always back up your promises but if you...
by Cheryl J. Moses | Mar 22, 2020 | Blog
Just to be clear, personal branding is also known as your own reputation. Everyone exists as a brand. It’s certainly not confined to the rich and famous. Think of personal branding in reference to the way people perceive you. Are you an innovator? Are you authentic...
by Cheryl J. Moses | Mar 18, 2020 | Blog
Your habits cannot remain the same. They just can’t. Personal branding is something that is synonymous with your own reputation. There are many ways you can develop a strong brand, but there are also ways that you can weaken your brand. It’s imperative to know...
by Cheryl J. Moses | Mar 17, 2020 | Blog
It seems simple enough to understand, doesn’t it? Let’s be clear – you can’t make sales if you don’t have leads. But many businesses believe that the primary reason they are in business is to create products or provide services. Unfortunately, this is far from the...